Fresno Bee: What’s NIL price for Fresno State to attract Pac-12 players? $6.5 million a year
- penryjason
- Jun 8
- 1 min read
Article summary provided by ChatGPT:
To stay competitive as it joins the rebuilt Pac-12, Fresno State is working to engage a broader donor base. Experts like consultant Jason Penry stress that major gifts now drive 70–80% of NIL revenue, and donor motivation is shifting from personal ties to athletes toward a focus on fueling competitive success.