What I Wish I Knew as an Early-Career Major Gift Officer
In his latest "Focus on Fundraising" column, Penry proposes that early-career major gift officers should stop obsessing over dollars and instead master the fundamentals: make calls, see people, build relationships, qualify prospects, make asks, and relentlessly work the controllables.
Its central message is that major gift fundraisers are built through reps, discipline, persistence, and consistency—not genius or complicated strategies, with confidence developing through doing the work.
